MEXICOJUBA

About coffee

The natural-processed coffee from the Guerrero region is significant for several reasons.
It is one of the most dangerous territories in Mexico, as narcotics are also grown here and this has cast a bad light on the region for several years. There is also a problem with a monopoly coffee buyer who has set a very low price at which he has been buying up coffee for years. All this is to blame for the very poor living conditions for the local growers, who are very poor and grow their coffee in inaccessible high altitudes. The first producers to join this initiative were women. Many women in the region have decision-making power because their husbands often live in the north for work. These women call themselves “Eves”, a reference to the first woman, Eve. They decided to call the project JUBA, which means mountain in their indigenous Mefaa language. Dissatisfaction with low prices has allowed the rapid growth of this process, which has increased from 5 to the current 70 producers in five years. Thanks to the Ensambles exporters we work with, new opportunities are opening up for people in this area. Moreover, the coffee here is grown with great respect for Mother Nature, everything is grown biodynamically and without the use of any pesticides. The coffee is therefore organic even though it does not officially carry this certification.